Dr. Arhum Clinic: Website Redesign and Local Search
Physiotherapy and pain care · Bahria Town Phase 7, Rawalpindi, Pakistan
Crea8iv Media redesigned Dr. Arhum Physiotherapy & Pain Clinic’s website around two things patients need to do quickly: understand their care options and contact the clinic. The mobile experience puts WhatsApp booking, a phone call and directions within easy reach.
A clearer path from browsing to booking
We built the homepage around Dr. Arhum’s portrait, the clinic’s transparent wordmark and a custom vector favicon. The service library pairs original clinic equipment photography with illustrations where a suitable photo was unavailable. A fixed Call and WhatsApp bar keeps the next step visible on mobile. The appointment form prepares a message for the patient to review and send.
Google Business Profile and local discovery
Crea8iv Media manages the clinic’s Google Business Profile. The website links to the official Maps and reviews listing and uses the same clinic identity and Bahria Town location across contact and service pages. The supplied Google listing snapshot on 7 November 2026 recorded a 5.0 rating from 256 reviews.
Search and AI visibility foundations
Service and patient guides are published as readable HTML with descriptive metadata and internal links. Structured data identifies the clinic as publisher and Crea8iv Media as website creator. The XML sitemap groups pages, services and articles, and llms.txt provides a plain-text guide to key pages.
What shipped
All 56 canonical pages returned HTTP 200 in the live verification on 9 November 2026. The release included 36 service guides and five patient articles. The transparent logo went from 224,248 bytes as PNG to 26,446 bytes as WebP, an 88% reduction in file size.
Project evidence and credits
Website designed and developed by Crea8iv Media. Client identity and website imagery belong to Dr. Arhum Clinic.
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